According to a recent report, ar market size is predicted to increase from about $3.5 billion in 2017 to more than $198 billion by 2025. These are the four industries that are expected to accelerate AR applications.
In April 2020, researchers from the architectural firm Gramazio Kohler partnered with the company of the ETH Z robotics research laboratory to build a winery in Greece with augded reality. In December 2020, Mojo vision, a California start-up, announced that it would work with Japanese contact lens factory Menicon to further develop augded reality (AR) contact lenses.
According to a recent report, ar market size is predicted to increase from about $3.5 billion in 2017 to more than $198 billion by 2025.
Evan Gappelberg, CEO of NexTech AR, said that 2020 has driven the application of remote interactions. He added that factors such as enhanced connectivity, new 3D human models, and improved mobility have enabled AR and virtual reality (VR) to create an effective support system for these industries.
According to NexTech AR, these are four industries that are expected to accelerate AR application.
AR in e-commerce has the potential to create safer and more complete shopping experiences.
According to Gappelberg, many retailers find 3D and AR models useful in increasing buyer confidence and driving purchasing decisions.
“Customers love these experiences,” Gappelberg said. AR makes online shopping attractive and fun for customers, while providing a better method to try what you plan to buy. The fact that customers understand what they are buying before deciding to buy will reduce the number of returns and create more value for e-commerce business owners.”
2. Culinary services
In the food service industry, AR and VR technology has the ability to bring a virtual chef right in your kitchen. Gappleberg says AR will give culinary industry professionals the opportunity to connect online, show off skills and products through 3D AR people and 3D objects.
“These efforts will help increase sales, customer loyalty, innovation for restaurant owners and sales staff at a time when the industry is impacted by COVID-19.”
Gappelberd added that AR can also show the people and processes behind a dish, from being taken from a farm or at sea to lying on our plate.
The Food Testing Center (CFI) found that 65% of people want to know more about their food origin. With AR, a shopper looking for freshly caught lobster can board an AR boat, taking part in a lobster fishing trip with a 3D virtual fisher.
“Viewers can grasp the whole process, from the ocean to the restaurant. Seeing first-eye the process gives them a clearer understanding of the food and the people behind the dish, helping to create connections that many of us may miss, or building stories that make customers decide to withdraw their wallets.”
Gapplebergs said the epidemic has driven digital transformation in more manufacturing industries: “Because they are forced to go through online experiences and work remotely, they have seen AR and 3D people open new doors to supply chain transparency, global sales, and applied-oriented education first-person.”
“There are many industries in this field that work with large, complex technologies. Now, these technologies can be accessed and observed in 3D using any mobile device.”
Investments in EdTech are forecast to increase by 16.1% a year and reach $181 billion in 2025 due to Covid-19.
“We are currently working with Ryerson University to build 20 AR research rooms,” gappelberg said. “With AR research labs in the context of covid and later, universities can clear the gap between physical and online experiences, from changing to reinforcing learning methods, and expanding the scope of programs, access from on-campus students to international students.”